Hi,  I’m Edward Pickering, Managing Director of IDS UK,  I founded the company back in the last recession of 1991.  It seems no time has passed between one recession and another, but the company has certainly grown beyond all recognition.  This is my first monthly IDS Blog in which I’ll give a brief overview of the previous few weeks, so here goes:

• Had a good meeting with the Department of Health, and they are very interested in placing their healthcare leaflets in GP surgery waiting rooms and pharmacies.  There’s a lot more work to do there as so many people are interested in using us!
• Made the decision today to invest in LCD screens that will work in conjunction with WIS; the screens will be used to promote leaflets, and display digital posters.  No advertising will be used as it wouldn’t go down well with doctors.
• Contracts were exchanged during the week with Diseases Explained for IDS to have the distributing rights in the UK.  This is a great step forward and not only do we have primary care offering for clients, now we have a secondary care offering.
• Signed off today a version of WIS into dental surgeries – the mailing is due mid-October, so with all fingers crossed we’ll have a positive result.
• Got some great new contracts from pharma clients, which is always nice considering the current economic climate.
• We are loosing our Marketing Assistant, Zoe Chamberlain who will be moving to London.  She will be missed, but her replacement is equally dynamic and my pork pies will soon be safe!
• I’m in the process of buying a new house, so I’ll certainly be impoverished for some years to come.

Pork Pies will be Safe at IDS UK